01
Technical SEO
Crawling, indexation, site architecture, structured data, page experience, redirects, and technical diagnostics.
Understand what SEO providers actually do.
Use this resource to compare service categories, evaluate capabilities, and prepare informed questions for conversations with agencies or consultants.
02
Content SEO
Keyword research, search intent, editorial planning, content briefs, on-page optimization, and content refreshes.
03
Local SEO
Local landing pages, business profiles, citations, reputation workflows, and location-focused search visibility.
04
Authority & Outreach
Digital PR, relationship-based outreach, link acquisition strategies, and brand visibility initiatives.
05
Analytics & Reporting
Measurement frameworks that connect search visibility, qualified traffic, engagement, and business goals.
06
SEO Consulting
Audits, strategic roadmaps, prioritization, training, and ongoing advisory support for internal teams.
QUESTIONS TO ASK
A useful shortlist before selecting a provider.
✓ Which SEO services are included in the engagement?
✓ How are recommendations prioritized and documented?
✓ What will the reporting include, and how often?
✓ Which work is performed in-house versus by partners?
✓ How are technical changes reviewed before deployment?
✓ What assumptions, dependencies, and client responsibilities should we expect?